Amit Agarwal (Digital Inspiration) recently presented some of his Google Adsense optimization techniques and tips at the WordCamp conference. He lists out some excellent points on his blog post, which i think every blogger and webmaster should make note of. Adsense Optimization or optimizing for any other ad network is always a trial and error method. There are no fixed set of rules that dictate how and where ads should be displayed. Here is the slideshow that Amit used at the WordCamp conference. For full explanation, please go to his blog post.