Getting The First Priority Link On The Thesis Theme To Use Your Targeted Keywords

by DB on June 24, 2011


A friend of mine who writes Lawn Mower reviews and Leaf Blower Vacuum reviews on his blog (yardtoolsguide.com) recently asked me to check out his blog and see if he was getting the first link priority to his page right. I did help him out and found that his first link priority was not really working well. This post speaks in detail about what changes were made and how you can also incorporate it in your thesis powered wordpress blog. First off, if you are not sure what first priority link means then read the following section. If you already know what it means skip the next section.

What is First Link Priority?

When search engines (like google, Bing, Yahoo) look at a webpage to index, they scan and analyze the page for outbound links. When the search engine finds the same outbound link multiple times (or more than once), it only takes into account the first link and completely ignores the rest of the links. So all the pagerank/SEO juice that you thought will pass from all your subsequent links, never really happens.  One prime example of this, especially on thesis, is you may have a header image on the blog that links to your homepage and then you may also have a “Home” link in your navigation menu that also links to your homepage. In the case of the header image, the anchor text that will be used will be your site url and the “Home” link would have an anchor text of “Home”. Both these links could be optimized better to use your targeted keywords as anchor text and this will help with the overall SEO for the blog as all pages on the blog will have a link back to the home page. Now in the case of my buddy’s blog, he had used thesis hooks to make his navigation menu appear below his header image. So the header image was the first link to the home page on all the pages of his blog. The search engines would completely ignore the “Home” link on all the pages as this link would be the second link to the same home page.

For a more detailed explanation of first link priority, check out this post on the Noble Samurai blog.

Optimizing First Link Priority On The Thesis Theme

The YardToolsGuide.com blog had the header image placed above the Navigation menu by using the “thesis_hook_before_header” and the “thesis_hook_after_header” hooks in the custom_functions.php file. If you wish to do this, the code to that looks like this.

remove_action('thesis_hook_before_header','thesis_nav_menu');
add_action('thesis_hook_after_header','thesis_nav_menu');

 

Next, to optimize the first link to the home page on all pages, we inserted the following code. This code uses the “thesis_hook_header” hook and uses the better keywords as anchor text.

function add_custom_site_name_anchor()
{
?>       
     <h1 id="logo"><a href="<?php bloginfo('url'); ?>">Mower And Blower Vac Reviews</a></h1> 
<?php 
} 
remove_action('thesis_hook_header', 'thesis_default_header'); 
add_action('thesis_hook_header', 'add_custom_site_name_anchor');

The remove_action will remove the default header that is added by WordPress with the sit url as the anchor text and replaces it with the keywords as the anchor text. Now all the pages on his blog are linking to the homepage with these keywords. Take a look at the source of this of this WORX Trivac review post that shows the new keywords as anchor text.

<div id="header"> 
 <h1 id="logo"><a href="http://www.yardtoolsguide.com">Mower And Blower Vac Reviews</a></h1>
</div>

 

Hopefully this will give a boost to his blog for the keywords we targeted. Life is so much easier with the Thesis framework for wordpress.

{ 13 comments… read them below or add one }

1 bank account number May 17, 2014 at 2:38 am

As usual, especially enlightening and additionally helpful post on Thesis First Link
Priority Optimization With Targeted Keywords — TechDugout.

Excellent…

2 dieting and exercising but still gaining weight August 12, 2015 at 11:34 am

I lost about 15 pounds within the first 6 weeks of my new eating and working out plan. Everyone fantasizes that losing weight will transform
his / her entire life. This is very good to raise the aerobic side
from the body and eventually increases level
of air you’ll be able to inhale and energy you expend.

3 réplique collier trinity cartier August 20, 2015 at 7:57 pm

Les athlèt réplique collier love es professionnels collier Cartier Love replica , stars de cinéma et les bandes, ils ont tous une histoire unique, mais il ya généralement des similitudes fondamentales. Cet article présente les réplique colliers Trinity Cartier choses de base que vous devez faire pour commencer votre carrière en danse à devenir danseuse professionnelle. Maintenant, vou

4 kindersitz test 2015 August 23, 2015 at 3:51 pm

Having read this I thought it was rather enlightening.

I appreciate you finding the time and energy to put this article
together. I once again find myself personally spending a lot of time both reading and leaving comments.
But so what, it was still worth it!

5 http://1icq.com August 23, 2015 at 3:51 pm

Useful information. Lucky me I discovered your web site unintentionally, and I’m surprised why this
accident didn’t came about in advance! I bookmarked it.

6 Muoi August 24, 2015 at 4:21 am

Adoring the information on this web site, you have done a good
job on the blogs.

7 Wayne August 25, 2015 at 5:43 am

I think the admin of this website is really working hard in support of
his web page, as here every material is quality based information.

8 www.vernitheque.fr September 6, 2015 at 4:18 am

I got this web site from my buddy who shared with me concerning this website and at the moment this time I am browsing this web page and reading very informative posts at this
place.

9 bedste støvsuger February 15, 2016 at 10:12 pm

Appreciating the time and effort you put into your website
and in depth information you offer. It’s awesome to come across a blog every once in a
while that isn’t the same unwanted rehashed information. Excellent read!

I’ve saved your site and I’m adding your RSS feeds to my Google account.

10 探偵!ナイトスクープ 6月3日 June 3, 2016 at 11:16 pm

It’s difficult to find experienced people about this subject, but you
seem like you know what you’re talking about! Thanks

11 jocuri mario in jungla October 29, 2016 at 6:15 am

Quality artkcles oor rreviews iis tthe mai tto invit thee people
tto paay a quick visit tthe weeb site, that’s what thiss
web site is providing.

12 jocuri mario cu pui October 31, 2016 at 8:11 am

I haave bbeen browsing online more than 2 hours
today, yett I nevfer foujnd aany interestying article like yours.

It is pretty worgh enoough forr me. In myy view, if all webseite
owners aand blooggers made gpod ontent ass you did, thhe intfernet wwill bee mucxh mokre seful thsn evwr before.

13 jocuri cu super mario 9 November 14, 2016 at 3:42 am

Greeat information. Luckky mme I disckvered your websute by accijdent (stumbleupon).
I hage book marked iit forr later!

Leave a Comment